Amazon Advertising
PPC Agency
managed by the experts at AMZPPC
AMZPPC: Your Expert Amazon PPC
Campaign Manager
At AMZPPC, we eat, sleep, and breathe everything related to Amazon PPC ad campaigns. We understand the intricate dance between bidding, keywords, and conversions, and we
know exactly how to make your products shine in the crowded digital aisles. Our seasoned PPC experts are armed with the latest industry insights, cutting-edge tools, and a genuine passion for sales, helping you create ad campaigns that boost your bottom line.
Teams and Companies We Work With
Our Unique Amazon PPC Strategy
Work With the Best Amazon Agency UK: Your FREE Audit
PPC Amazon Agency: Our Transparency Guarantee Campaign Manager
The Power of Performance-Based Fees
Amazon PPC Campaigns Built on Success
How We Work
First, it all starts by completing the FREE Amazon ads audit. Simply put in your ads figures (don’t worry, we’ll explain everything you need to do to get those figures) then our tool will do the rest. Then, we’ll work out projected revenue based on your current margins. If you’re eligible to work with us, we’ll schedule an onboarding call to create our overall account goals in terms of T/ACOS and more. Finally, in our call, we'll get access to your account, make a plan for your sponsored products ads and understand which products are your priorities.
Now, it's time to get everything set up. We'll create your very own Amazon strategy and reporting dashboard, and we'll send over a Google Drive link to collect assets. This helps us go all-in on Amazon's advertising platform—we'll manage everything for you.
Get ready for a deep dive into our account. Our experts will perform a full ASIN and store analysis, because without an optimized listing we know that your ads cannot perform perfectly. This is crucial whether it's your first campaign or you're a seasoned Amazon seller. We'll identify any performance changes and tweaks for conversion rate optimization and see if the foundations are laid for a successful ad that makes the most of your advertising budget.
While this is going on, we're busy behind the scenes. Internally, we build out a full campaign strategy based on our experience. We'll decide which campaign types to start running first, which customer search term to focus on, whether to run automatic targeting ads, and so on. Then, we'll plan how we will structure those campaigns, performing keyword targeting and analyzing keyword data to make informed decisions.
It's launch time! When we're ready and confident, we've created an ad strategy that is going to knock the socks off your competition; we'll launch our initial campaigns and pause your old ones. Then, it's time to sit back and watch those sales figures climb!
After the launch, our work isn't over. Now, you'll receive a play-by-play report of what's going on in your ads account, with regular weekly and monthly updates.
Ready to watch your sales rocket? Either start your ads audit to drill down into the figures, or hop on a call with us to find out more.Contact us now, and let's rocket your revenue!
Amazon PPC Campaign: FAQs
What is Amazon PPC?
Amazon PPC, which stands for Pay-Per-Click, is a powerful advertising platform offered by Amazon. It allows sellers like yourself to create ads and bid on relevant keywords and products, targeting potential customers who are actively searching for products similar to yours. We think of it as having a spotlight shining brightly on your listing, attracting potential buyers, and giving you a competitive edge in the crowded Amazon marketplace.
How does Amazon PPC work?
When we set up an Amazon PPC campaign on your behalf, we select specific keywords or phrases that are relevant to your product. They don't need to be an exact match, but we do work to create keyword match types.
Then, you bid on those keywords, specifying the maximum amount you're willing to pay whenever someone clicks on your ad. When a shopper searches for those keywords on Amazon, your ad may appear in the search results or on product detail pages. You only pay when someone actually clicks on your ad, hence the name "Pay-Per-Click."
What are the benefits of using an Amazon advertising agency?
Teaming up with an Amazon advertising agency like AMZPPC offers two major advantages. Firstly, we're the Amazon PPC management experts, and we join your campaign armed with up-to-date knowledge and strategies to optimize your campaigns. We'll handle everything from negative keywords to advanced targeting, ensuring maximum ROI.
Secondly, partnering with an Amazon digital marketing agency saves you precious time and resources. You can focus on your core business while our expert team takes care of your advertising needs, giving you peace of mind and a competitive edge in the Amazon marketplace.
How can an Amazon PPC management service help optimize my campaigns?
By partnering with an Amazon marketing agency, you gain access to expert insights, data-driven decision-making, creative excellence, and ongoing monitoring and optimization for your PPC campaigns.
Our specialized knowledge and experience in Amazon advertising, coupled with our advanced analytics understanding, allow for continuous refinement and strategic adjustments to maximize your ROI. With our help, you'll optimize ad copy, target the right keywords, and drive targeted traffic to boost your campaign's performance and achieve greater success on the Amazon platform.
Is AMZPPC a good Amazon agency for new sellers?
Absolutely! Whether you've been on Amazon as long as Jeff Bezos, or you're a new seller getting to grips with Amazon seller central, our services are for you.
In fact, we recommend new sellers start with Amazon PPC as soon as possible, as it allows you to compete with established brands by targeting specific keywords and gaining visibility in search results. Plus, our commission-only payment structure means that you don't have to have huge capital to begin investing.
Get in touch now if you're a new seller to see how we can help you build your brand on Amazon.
What is the difference between Sponsored Products, Sponsored Brands, and Sponsored Display ads?
Sponsored Products ads promote individual products within search results, while Sponsored Brands ads showcase your brand logo and a selection of products. Then, Sponsored Display ads extend your reach beyond Amazon, targeting shoppers on and off the platform.
Each ad type serves a distinct purpose: driving traffic to specific listings, creating brand awareness, and expanding reach. In our campaigns, we ensure you use the right ad type for your products and your strategy that drives sales at various stages of the customer journey.
How long does it take to see results with an Amazon PPC agency?
When you partner with an Amazon PPC agency like AMZPPC, set realistic expectations regarding the timeline for results - we'll be clear: you won't see overnight results. While every situation we work with is unique, typically, you can start seeing initial results within a few weeks of launching your campaigns.
However, the full picture of your PPC campaign may take a bit more time to unfold. Our general rule is to allow at least 60 to 90 days to see best results. Patience is key!
Does AMZPPC work with US and UK businesses?
Yes! US, UK, German, French, Mexican... You name it! We're a fully remote Amazon marketing service. Even though we're one of the leading Amazon PPC agencies in the UK, our clients come from all over the world. Take a look at some of our case studies to read their stories.